One of the necessary functions of any social media analysis tool is ready-to-read reports and datasets. How else are you going to understand if your social media strategy worked out or not?

Calculating response time is straightforward in Sotrender. It’s a metric that we use for Facebook and Twitter, and we’ll show you how it looks for both platforms. Basically, it’s the time between when a user posts a comment on your post and the time it takes you to answer them. Keep in mind that we […]

YouTube is still one of the most powerful content distribution platforms in the world, and that trend shows absolutely no signs of slowing down anytime soon.

Figuring out how well your YouTube publications are performing and who they’re reaching is very important. This can give you great insights on who your audience is, if you’re reaching the audience you want to reach and to figure out how popular your content is and the reach it gets. The main stats that you […]

There are a few ways to get paid for what you do and publish on Youtube.

YouTube Red is a paid membership offered by YouTube. You get several benefits from YouTube that make your user experience easier. The membership doesn’t offer much in terms of helping your business, as it mainly improves using YouTube for regular users.

It is possible to change the title and description of your YouTube videos. Sometimes you make a mistake or come up with a better title or description, and need to change it. Thankfully, Youtube lets you edit the description, title, or thumbnail, of your videos whenever you want. You can make changes to your video […]

You can find analytics for YouTube through their internal service, YouTube analytics. It’s a good place to start when measuring your YouTube performance. But if you want more in-depth and informative data, you’ll need an external social media analytics tool, like Sotrender. Where can I find YouTube Analytics? You can find YouTube Analytics by going […]

Yes, it can. Any social media channel can. The only catch is that you have to do it wisely. YouTube is one the biggest social services around. It’s not only a place to post videos. The videos themselves are a great tool to build brand awareness. Video is one of the most engaging formats for […]

Yes, you should. Some of them might offer useful feedback or good advice. And don’t just moderate such positive posts; be sure to reply as well. Interacting with your audience will be appreciated. Feedback won’t always be positive, so be prepared for judgmental opinions and unhinged hatred. These are the comments you have to moderate. […]