MoPub is a startup that helps publishers manage their ad inventory. Twitter acquired them in September of 2013. By acquiring them, Twitter has made it easier for advertisers to maximize their mobile ad inventory.
What is MoPub?
MoPub offers ad serving for publishers of mobile apps. It offers a platform to monetize your activities with ad serving, ad network mediation, and real-time bidding exchange.They erve billions of ads a day to users on Android and iOS.
MoPub is great if you want to expand your advertising beyond social media into mobile as a whole. If you think that would benefit your business, consider giving MoPub A try.
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